List cleaning is the practice of removing unengaged or outdated emails from your email marketing database. Cleaning your list means that you’ll no longer send emails to invalid, dead, duplicates, spam traps, disposable, role, catch-all, free email addresses.
Why It’s Important To Clean Your List Before Sending Emails
Maintaining your email list is a cornerstone of any successful email marketing campaign. To begin with, it helps cultivate relationships with your existing customers and sustain brand awareness. On top of…